Eugenio Pace
- Co-founded Auth0 in 2013
- Served as CEO of Auth0 through the 2021 Okta acquisition
Bio
Eugenio Pace co-founded Auth0 in 2013 with Matias Woloski. Auth0 became the developer-led reference CIAM and was acquired by Okta in 2021 in a deal valued at roughly $6.5 billion. Previously at Microsoft.
Profile built from public press and acquisition records.
Where their work shows up
Auth0 established the pattern most modern CIAM platforms still follow: developer-first documentation, extensibility through hooks into the authentication pipeline, and a free tier that let teams start without procurement. See Auth0 vs Clerk and Auth0 vs Stytch for how the current generation competes with it.
Related on Start with Identity
- GlossaryConsent Management
Capturing, storing, and honoring user consent for data processing and communications, often to satisfy GDPR and similar laws. Central to customer identity and p
- GlossaryIAM
Identity and Access Management. Workforce identity for employees, contractors, and partners. Covers authentication, authorization, lifecycle, and audit. Distinc
- GlossaryProgressive Profiling
Collecting user profile data gradually over multiple interactions rather than in one long signup form, to reduce friction and improve conversion in customer ide
- ExpertCo-Founder and CEO
Todd McKinnon co-founded Okta in 2009 with Frederic Kerrest after both came from Salesforce. Led the company through its 2017 IPO and the 2021 Auth0 acquisition
- ExpertCo-Founder, Auth0 (former)
Matias Woloski co-founded Auth0 with Eugenio Pace in 2013 and served as CTO. The engineering culture and developer-first product philosophy of Auth0 trace back
- ExpertCorporate VP, Identity Product Management
Alex Simons leads product management for Microsoft's identity platform, [Microsoft Entra](/vendors/iam/microsoft-entra/). He has been a public face of the platf